Thank You GE
The relationship between the Reagan family and the GE family has spanned more than half a century. In the letter below, Nancy Reagan thanks GE and its employees for their support through the years, support that has ensured the ideals of President Reagan live on.
From 1954 through 1962, Ronald Reagan worked for GE as host of a weekly television series, General Electric Theater, and traveled as a GE spokesman to 139 GE plants meeting more than 250,000 employees. As part of each episode, Reagan highlighted the work of these employees by promoting GE products like automatic dishwashers and electric can openers, products that were transforming American homes with the era’s emerging technologies. Reagan punctuated each spot with GE’s tag line at the time: “Progress is Our Most Important Product.”
Back in March of 2010, the partnership between the Ronald Reagan Presidential Foundation and GE supporting the two-year-long celebration for President Reagan’s 100th birthday on February 6 of this year was announced.
GE’s participation as Presenting Sponsor of the Ronald Reagan Centennial Celebration included:
-Support of the completely transformed, state-of-the-art Museum at the Reagan Library, including a new General Electric Theater focusing on Reagan’s career in radio, television, and film.
-The GE-Reagan Scholars Program to provide 200 four-year college scholarships over the next decade to deserving students who embody the vision and values personified by President Reagan.
-A donation from GE/NBC Universal to the Reagan Foundation of 208 restored episodes of General Electric Theater in which Ronald Reagan hosted or appeared from 1954-1962. The episodes, many of which were thought to be lost and some of which were damaged, were recently uncovered and restored to broadcast quality for purposes of the renovated Reagan Museum.
-An ad campaign and interactive Internet presence located at www.ge.com/reagan to promote the Centennial and honor President Reagan’s service to our nation and time with GE. TV, radio and print advertisements in support of the Centennial that will remind audiences of Reagan’s optimistic spirit as well as his legacy at both GE and as President can be found on this site.
At the end of May a gala was held in President Reagan’s honor in Washington D.C. CEO Jeff Immelt served as the gala chairman.
|View from above at the GE Ronald Reagan Gala in Washington, DC.|
|GE CEO Jeff Immelt addresses the crowd at the GE Ronald Reagan gala in Washington, DC.|